iAds are a great new way to create digital advertisements for Apple’s mobile devices. Soon, there are going to be more than 100 million iPads, iPhones and iPods combined.
Based on open HTML5 technologies (yay!), developers will be able to easily create and distribute content for Apple devices. But what is all the buzz about?
Ad providers won’t be able to re-use many of their existing ads. The reason is Apple’s iPhone & iPad won’t support Flash, ever.
We don’t see that as a problem. As we have already shown, HTML5 holds some amazing possibilities.
For us, it isn’t about doing what we did with Flash already. We are keen to fulfill the promise of better ads with better tools. Forget those annoying Flash banners. Save the monkey from the hammer. Here’s why iAds are way ahead of the competition:
- iAds are powerful html5 mobile microsites
- Stream related videos, trailers & more
- Buy goods. From inside the ad!
- Clicking an ad won’t quit the app
PS: It’s all based on CSS3 transitions, so it’s best viewed on iPhone/iPod/iPad. Webkit is necessary.